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Founder · Researcher

Matt McGill

Co-founder at Emulate

At a glance

McGill helped build Genie 3, an AI system that turns text prompts into interactive worlds people can explore in real time. Google DeepMind credits him among the project’s key research and engineering contributors.[1]

More

He co-founded Emulate with Jack Parker-Holder and Philip Ball.[2] Companies House lists Matthew David McGill as a director of Emulate AI Ltd, appointed in August 2026.[3]

Career & education

Current role
2026-present
Co-founder
Previously

Work and education history is primarily focused on AI-relevant roles and may not be comprehensive.

References

  1. Google DeepMind — Genie 3deepmind.google

    Acknowledgments credit Matt McGill as a key research and engineering contributor; text prompts generate interactive worlds in real time.

  2. The Next Web — Emulate foundersthenextweb.com

    September 17, 2026 report names all three founders as former Google DeepMind researchers.

  3. Companies House — Emulate AI Ltd officersfind-and-update.company-information.service.gov.uk

    Live officers register confirms active director appointed 4 August 2026. This is a director appointment date, not an employment start date.

About this profile

Based on public sources. If accuracy is important, verify details using the links or references.

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Reviewed October 22, 2026 · Checked for accuracy and new information.

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